Seen. Strong.TM 100,000 Girls
Method

What she will see.
What she will get.

She opens the link on her phone. About ten minutes later, she will have a clear read on her own body — and a plan she can act on. Whatever the result.

Her experience, start to finish

The first time her body talks back, in language she can understand.

She will get a text or email from her parent, or from her club: "Tap this link when you have ten minutes and a flat space at home."

She taps. The screen explains what's coming. She will set her phone on a chair or against a wall, hit record, and run through a few guided movements. The on-screen prompts walk her through it. No coach in the room. No clinic visit. No equipment.

She will receive a report. Her report — not a number a coach interprets for her, not a chart a parent has to translate. Written so she can read it. A movement-quality score. A clear picture of what her body is doing well. A clear picture of what's drifting. A free prevention program tailored to what shows up.

If the screen catches something that needs a closer look, a sports medicine provider in the network steps in — at no cost where insurance or sponsor funding applies. She is not alone with the result.

That is what "Seen" will mean. She is the one with the data. She is the one making the decisions. Everyone around her — coach, parent, trainer, doctor — finally looking at the same picture she is.

Launch status. The Seen. Strong. screening protocol is currently in pilot. The phone-based capture, scoring, and report described on this page reflects the campaign's full method as it rolls out through the World Cup window. Early cohorts use a validated questionnaire-based intake; the full movement-capture protocol comes online as each clinical-validation milestone is met.
Section 1 · The model behind the experience

Two layers. Built for scale.

Every girl will start with a rapid screen. If the results indicate elevated risk, she will be automatically guided into the full battery before any report is generated. This is how a 10-minute screen stays useful at the population level.

1

Layer 1 · Rapid

About 2-3 minutes

A small set of guided movements designed to catch the highest-yield risk patterns. The default screen for every athlete.

2

Layer 2 · Full

About 2-3 more minutes

Additional guided movements that add detail on cutting mechanics and bilateral symmetry. Triggered when Layer 1 patterns or the questionnaire suggest it.

3

Clinical assessment

If recommended

For athletes whose screen suggests it: a curated clinical evaluation with a sports medicine provider — at no cost where insurance or sponsor funding applies.

The screen does not diagnose. It identifies movement patterns associated with elevated risk and recommends the appropriate next step. Final assessment of injury risk and any clinical conclusions are the role of a qualified provider.
Section 2 · The screen

What she will record. What we measure.

What she will record

On-screen prompts walk her through each movement. A parent or coach holds the phone at a standard distance. The camera does the rest.

What we measure

Dozens of biomechanical metrics across the movement tasks. Movement quality. Joint angles. Asymmetry between left and right. Control under load. The metrics evaluate several movement-risk domains derived from the validated screening literature.

What you receive

A clear parent-friendly report. A movement-quality score. A risk tier. A breakdown of which patterns showed up. A free prevention program tailored to those patterns — whatever the result.

Section 3 · Understanding the result

Five tiers. Each one tells you what to do next.

Green

Looks great

Strong movement quality. Continue with sport and follow the prevention program for ongoing protection.

Yellow

Patterns worth addressing

Some movement patterns are worth attention. Follow the targeted prevention program. No clinical visit needed at this time.

Orange

Clinical evaluation recommended

Movement patterns suggest a clinical evaluation by a sports medicine provider within about two weeks. We'll help connect you to one.

Red

See a provider soon

Several elevated-risk patterns identified. A timely visit to a sports medicine provider — within about a week — is the right next step.

Critical

Urgent clinical attention

Findings suggest immediate clinical attention. The platform pauses training cadence until a provider has weighed in. We help route directly.

Every tier comes with a domain-level breakdown — which specific areas of movement quality showed up in the screen. The prevention program is tailored to those areas.

Section 4 · If clinical assessment is recommended

What happens next.

An Orange or Red tier triggers a curated next step — a recommendation to bring your daughter to a qualified sports medicine provider for a clinical assessment. Better Athlete is building a provider partner network across the country to make that next step easier; in the meantime, the report includes guidance any qualified sports medicine clinician can use, regardless of whether they are formally affiliated with the campaign.

How the network works

The provider directory is being built in parallel with the campaign. Tier 2 referrals from the first cohorts of screens will pull from initial provider partnerships. Coverage expands monthly.
Section 5 · Prevention plan

Every girl receives a program. Regardless of result.

A green result is not the end of the story. Movement-quality work compounds. Every athlete in the campaign — regardless of their tier — receives a free prevention program grounded in validated protocols.

What the program is based on

How it's delivered

A program tailored to the screen results, delivered via the screening platform. Short daily and weekly routines. Designed to fit alongside practice and play — not replace them.

After the screen

What happens next is the whole point.

The screen is the door. The Continuum is what's on the other side — a way to keep every girl in this campaign supported across her full athletic life.

If you're healthy now

You get a clear weekly read on how your athlete is doing — readiness, sleep, soreness, and a recommendation she can actually use. Free for the duration of the 100,000 Girls campaign.

If something flags

The system tells you, in plain language, what we're seeing. We help you find the right professional — PT, athletic trainer, sports-medicine doctor — through our network. We never diagnose; we never treat. We connect.

If she gets hurt

The Continuum becomes the spine of her recovery. Her PT, her surgeon, her coach, and you all see the same shared picture, updated as she progresses. Nine phases. Objective criteria at every step. Back to playing — and to a better baseline than before.

We are athletes for life. The Continuum is how we live that.

See how the Continuum works →

Section 6 · FAQ

The questions parents ask first.

Is this a diagnosis?

No. This is a screening tool. It identifies movement patterns associated with elevated injury risk and recommends a next step — either a prevention program or a clinical evaluation. Any diagnosis is the role of a qualified medical provider.

Can my daughter's school do this?

Yes. We work directly with schools and clubs to set up a screening window for an entire roster in one preseason week. Athletes screen on their own phones — there is no equipment to ship and no practice time to redirect. See the organization registration page.

Is my daughter's data private?

Yes. Personal information is stored on industry-standard encrypted infrastructure. We collect only the data needed to deliver the screening and the report. We do not sell or share data with third parties. Aggregate, de-identified statistics may be reported as part of campaign outcomes.

What if she's already had an ACL injury?

Prior injury is one of the highest-risk factors for re-injury. A return-to-sport screen is even more important in that case. The protocol includes additional context capture for athletes with injury history.

How much does it cost?

Free during the campaign window. Sponsor funding covers the screening for every girl who participates. After the campaign, ongoing screening may be available through partnered clubs, schools, and providers.

What phone does she need?

Any iPhone or Android phone with a working rear camera, manufactured in roughly the last five years. The capture works in well-lit indoor or outdoor spaces. On-screen guidance walks her through framing and positioning.

Who's behind this?

The 100,000 Girls campaign is operated by Better Athlete. Better Athlete leads the technology, the screening operations, and the parent-facing reporting. The work is built to align with — and supports the public-health goals of — the National ACL Injury Coalition (the initiative formed by Hospital for Special Surgery and the Aspen Institute), the Aspen Institute's Project Play, and U.S. Soccer's Recognize to Recover initiative. Formal partnerships are in conversation; named partners will be announced as agreements are finalized.

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